With over 12 years of experience in Marketing, expertise is vast, but here are the four key pillars where
BURGE INC. can help your organisation achieve marketing brilliance.
A marketing strategy is at the heart of every successful business – whether that’s a microbusiness, SME or large enterprise organisation, online or offline. It’s a necessary plan and roadmap for reaching a specific marketing-related goal (or goals) in a targeted and achievable way.
An effective marketing strategy considers what your business is currently doing well and what you're missing in relation to the objective you set, so you're more likely to achieve it.
BURGE INC. can help you identify your key business objectives and help guide you on how you can achieve those goals through a targeted growth strategy.
Here are the key areas where BURGE INC. can help your business with our Marketing Consultancy package:
Building buyer personas to fully understand your existing/potential customers
Identifying goals and how you can achieve them
Evaluating existing digital channels and assets, including making recommendations on how to improve these
Auditing current and future marketing campaigns, including making recommendations on how to improve these
From the language on social media channels to the colour palette used in marketing campaigns, a strong brand is so much more than just a logo. And why bother investing more time in your brand? When done effectively, strong branding will lead to awareness, recognition, trust, and revenue.
Branding can be the deciding factor for consumers when they make a purchasing decision. According to recent research, an incredible 60% of shoppers said they actively buy from brands they know, and 21% said they bought a product because they liked the brand.
Here are the key areas where BURGE INC. can help your business with our Branding package:
Determine your target audience
Run messaging workshops
Create digital assets
Create your brand voice
Email marketing is an effective way to build an organic audience that gets real results. With advancements in shared customer data, to automation and beyond. When used in the right way, email marketing can be one of the most valuable tools for digital marketing today.
Your customers don’t give their data lightly, and with consumers becoming increasingly hyperaware of data privacy and spam, email marketing has to be conducted professionally. When emails are segmented, go beyond basic personalisation and provide real value, email marketing can be both relationship-building and profit-building. It’s arguably one of the few marketing channels available to us today which can be used to build an authentic connection with the people who keep our businesses alive.
Here are the key areas where BURGE INC. can help your business with our email marketing package:
Work with you on an email marketing strategy
Help to build your email list or evaluate your existing customer database and make recommendations on how to make improvements
Implement email segmentation
Create your email brand
Create targeted messaging
Branded merchandise remains an effective way to increase lead generation, increase brand awareness delight your customers and reward your employees. Gone are the days of single-use plastics and novelty throwaway items. Did you know for example, that in the UK, 82% of consumers buy from a business when they own a piece of their promotional merchandise? When used in conjunction with an effective digital marketing strategy, branded merchandise can be a game-changer.
BURGE INC. has partnered with Project. Merchandise – a promotional merchandise agency who enable brands to build connections with their clients and employees more consciously, by delivering sustainable, engaging, and above all, brand-authentic merchandise.
To see how BURGE INC. and Project. Merchandise can help you achieve a truly holistic and long-lasting result with a digital marketing and branded merchandise blend, get in touch today.